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SWBC's BusinessHub blog is a one-stop resource for business owners and company decision makers.


Five Stupid Human Tricks Guaranteed to Make Your Business Fail

If you have seen a segment called ‘Stupid Human Tricks’ on David Letterman’s Late Show, you may have noticed quite a bit of people who are happy to showcase their special talent to a nationwide audience. Their goal is to gain exposure and capture that elusive 15 minutes of fame.  Some of the more entertaining videos are posted on Youtube, and, quite often, they become subjects of break room conversations  across the nation the next morning at the office. 

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How To Give A Winning Sales Presentation: Part 2

Welcome back to our two-part series on giving a winning sales presentation. In Part 1, we talked about developing your business' story and finding a way to tug on your audience's heartstrings. Now that you've had an opportunity to spend some time thinking about your business' identity and finding a way to connect with your audience on an emotional level, it's time to start creating your presentation. So, without further adieu, here we go:

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How To Give a Winning Sales Presentation: Part 1

In this two-part series, I'm going to give you a recipe for giving a winning sales presentation—the kind of presentation that inspires and moves an audience to invest in your company, buy your product, and/or believe in your vision.

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Learn Who Your True Competitors Are And How To Compete With Them

No matter the size your business, geographic area in which you reside, or your customer base, it's likely that you have competitors vying for your customers' business. The competition is fierce, but before you can determine a strategy to remain competitive, you must first define exactly who your competitors are.

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The 5-Step Guide to Getting the Most Out of LinkedIn

​​​​​Let's face it—the social media phenomenon isn't going anywhere. Whether we like it or not, Facebook, Twitter, LinkedIn, Pinterest, YouTube, and the myriad of other social media platforms are here to stay. Like most technological advances, you can either get on the proverbial boat or get left behind. 

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Five Ways Your Business Can Benefit from Participating in Social Media

​​​If you're on the fence about participating in social media for business purposes, you may be missing out on many potential benefits. While social media can come with some drawbacks, such as subjecting yourself and your company to potential scrutiny, it can also be a forum for open discussion with prospects who want to learn more about your business' products and services.

Take advantage of a strong social media business presence:​​

  1. Establish yourself as an industry expert
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